Starting the brand development for Local Bank came with some parameters. We were asked to keep the basic typography, some semblance of the original green and the shape of the logo placard. We started by visiting their bank headquarters and then the Cherokee Museum to draw inspiration from their culture, colors, patterns and finishes. One…
Read MoreIn an effort to create a brand that was able to speak to two different and in some ways, opposite audiences, only connected by one’s love for film, we focused on imagery that could have 2 meanings. To accomplish this, we used the image of a solar eclipse. The eclipse represents the moon moving in…
Read MoreThe Advanced Wound Therapy brand was recreated in order to visually connect people by building trust in a very untrusting industry. We developed the heart and the home icon to reflect the care put into every client and the fact that AWT was primarily a mobile medical service that went to the client’s home. The…
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